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ICO consultation on the draft guidance about automated decision-making, including profiling

Link(s):  
ICO consultation on the draft guidance about automated decision-making, including profiling | ICO

Context

The ICO is consulting on draft guidance about automated decision-making, including profiling. The updates to guidance follow the introduction of the Data (Use and Access) Act 2025. Responses will help the ICO provide any further clarity needed. It focuses on provisions specific to automated decision-making, not every data protection concept. This guidance is aimed at data protection officers, compliance professionals, and technical leads with oversight of an organisation’s use or procurement of ADM systems.

Key points to note and next actions

In due course, the ICO will also update the “in brief” guidance, which provides a shorter overview: Rights related to automated decision making including profiling, and guidance for the public: Your rights relating to decisions being made about you without human involvement.  

The ICO welcomes feedback and questions are split into the following sections:  

  • Section 1: About you 
  • Section 2: About your organisation 
  • Section 3: Your general views on our draft guidance 
  • Section 4: Your specific views on our draft guidance 
  • Section 5: Your experience 
  • Section 6: Your views on the draft impact assessment 
  • Section 7: Your views on the costs and benefits of the draft guidance to your organisation   

You can respond to the consultation by completing the online survey, available through Citizen Space, or by sharing your submission to ai@ico.org.uk. The consultation will remain open until 23:59 (GMT) on 29 May 2026. Responses received after this deadline may not be considered.